media

Caught in the headlines: Scottish media coverage of Scottish Gypsy Travellers

To get an overview of media reporting of Scottish Gypsy Travellers, Amnesty International Scotland commissioned a media clippings agency to identify all Scottish media coverage relating to Scottish Gypsy Travellers over a four month period. This report documents findings of press coverage in terms of prevalence, tone, stereotypes and local politics. It concludes with recommendations for journalists,local politicians and the Scottish Government.

Children and parents: media use and attitudes report

Report designed to give an accessible overview of media use, attitudes and understanding among children and young people aged 5-15. It also documents the views of parents/carers about their child’s media use, and the rules, tools and other ways that parents manage such use.

The document is based principally on findings from Ofcom’s media literacy tracker conducted in spring 2015. Where possible, within the sample of children aged 5-15 and their parents, demographic analysis is conducted by age of the child interviewed, by gender and by household socio-economic group.

New media, young people and the internet

Alcohol marketing on the internet is growing rapidly, with the alcohol industry utilizing a range of new and interactive techniques to reach existing and new customers. Of particular concern is the presence of alcohol companies on social networking sites like Facebook and Twitter, and video sharing sites such as YouTube, given that huge numbers of children and young people use these sites on a regular basis, and are consequently at risk of exposure to marketing intended for adults.

Young people, alcohol and the media

This report presents findings of a mixed-method study exploring how alcohol is represented in media consumed by young people, young people’s own interpretations of these representations, and the influence of the media and celebrities on young people’s attitudes to alcohol and their alcohol consumption. It also examines the views of media professionals on the production of alcohol-related content, the potential influence of the media on young consumers, and the role of the media in health promotion. Report published by the Joseph Rowntree foundation in September 2011.