This conference report examines the issues relating to making advocacy more accessible for everyone. Specifically, the report looks at what can be done to promote diversity and inclusion, the importance of advocacy for people with dementia, what children and young people want from advocacy, and the advocacy needs of deaf, deafblind and hard of hearing people. The report also discusses how advocates can work more effectively with individuals from minority ethinic backgrounds, people with learning disabilities who have, or wish to have, same-sex relationships, and those who have physical disabilities.