Personalisation: a critique

Iain Ferguson, a Senior Lecturer in the Department of Applied Social Science, University of Stirling, speaks about some of the challenges that the personalisation agenda presents to social services workers and users. This talk was delivered at Personalisation and Community Capacity, a joint seminar and workshop by the Perth and Kinross Council and University of Stirling Partnership. It was held at the University of Stirling on 4 December 2009.